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Charles Schwab Corporation was founded by Charles Robert Schwab Jr. This corporation started as a traditional brokerage firm, but soon expanded into the diverse fields of banking and financial products along with an expansive online brokerage system. This corporation is one of the largest financial business houses in the US at present. It has enormous assets of $1.22 trillion and handles the finances of 7.5 million individual and institutional clients. Charles Schwab Co. has its offices spread across the United States.

As this firm is beyond a regular brokerage firm, the services offered are immensely varied. There is a strong online presence of this firm, wherein most services are accessible through the internet. The range of services offered is connected to banking and lending, investment products and various research and trading tools.

The banking and lending section offers various features such as mortgages, home equity, credit card services, high yield investor checking and savings. For banking account there is no minimum fees required to open and access an account.

There is a wide range of online investment products offered on this portal. To open a brokerage firm a minimum of $1000 is required in the account. A trade commission at $12.95 per executed equity trade is charged for trading. The various investment products offered are mutual funds, ETF, bonds, CD’s and margin loans. Charles Schwab Co. has an extensive cash management system. They offer consultation on investment policies and strategies.

An online account extends a variety of options to users. They can access money transfers, options trading, e-statements, portfolio planning tools, online trading, personalized alerts and trading options. Along with these options there are also easy cash management methods, premier research on investment techniques etc. There are a significant number of online webcasts and articles that educate traders on the most beneficial schemes and offers. The cutting edge research gives a third party un-biased perspective to prospective traders.

Any user on this portal can build a stable and diverse portfolio comprising of mutual funds, ETF’s, bonds and CD’s. The international presence of Charles Schwab Co. allows users from different countries to invest in financial assets. There is a specialized global active trader service and also a foreign currency wire transfer service. World securities and off shore mutual funds are other incentives for international traders.

Online trading tools are provided on this portal. Users can study market trends and stock histories before deciding to invest their money. They can compare various stocks and their prices to make informed choices.

Charles Schwab allows users to continue trading over the internet, via telephone or through mobile devices. All the banking and investment features are available on the online and telephonic services.
A specialized customer service is provided on a 24 hour telephonic helpline. This user friendly feature and all the additional perks offered by this business firm make it a widely preferred service. It has a large and loyal customer base from all over the globe.

Its founder Charles R. Schwab Jr. has been the primary head for the firm. He led the firm again from 2004, when he was re-instated after the turbulent leadership of David Pottruck. Only recently, in July of 2008 Walt Bettinger was appointed as the new CEO of the firm. He was a senior member of the company and closely involved with its processes for over 15 years.

The firm has enjoyed a reputable history spanning a couple of decades now. It has increased its assets and holdings over time and made a name for itself as a stable and secure firm to invest in. In the early years of 2000 and 2001, there were a few disturbances regarding this firm. First, there was a troubled merger with US Trust. This led to a few years of dissension as both the firms never found an even footing to work on. In 2007, this addition was relinquished from the Charles Schwab Company. In the past couple of years, Charles Schwab Co. has entered a new phase of rejuvenated growth and improvement. From late 2004, a series of print and television advertisements were commissioned for the company to regenerate interest in this financial enterprise. They came to be known popularly as the “Talk to Chuck” campaign. Now under the firm guidance of Walt Bettinger, the company is poised to enter a spectacular phase of its illustrious history.